A flashy new campaign is celebrating the creative spirit of Los Angeles and promoting its local industry, with support from a range of the city's homegrown stars--and a new logo from 72andSunny. The mark, an elongated, soft-edged "LA," works alongside the radio-friendly version of Kendrick Lamar's brash and blistering "Humble" to anchor a 60-second ad,...
72andSunny Made a Funky New Logo for L.A.'s Creative Culture and Businesses
AdWeek - 2 Oct 2017 21:00
A flashy new campaign is celebrating the creative spirit of Los Angeles and promoting its local industry, with support from a range of the city's homegrown stars--and a new logo from 72andSunny. The mark, an elongated, soft-edged "LA," works alongside the radio-friendly version of Kendrick Lamar's brash and blistering "Humble" to anchor a 60-second ad,...
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